Personally I do divide this into two areas
- Title
- Structure
Before I start explaining them, the bottom line is “Keep the things as simple as you could”.
In other words “Take care of your reader not your self”.
In more simple words “Care of the reader is your own care”.
Title
Primarily title denotes what is written under it. But because of
“Earning Effects” your title should have the following qualities
- Accurate
- Concise
- Key Words for SEO
Structure
By structure it means composition
- Writer should himself / herself be confident that he / she has actually contributed something
- At the same time reader should feel that he / she has read some thing new
- The search engine team should find it easy for SEO
