No matter whether you are a writer that writes articles or blogs, it is extremely important that you create a Bio Page to introduce yourself to your audience. Most online publishers provide their writers tools that allow the author to create a bio page. Find the feature on the publisher's website that you write for, and then use it to communicate with your fans.
A winning bio page should be a reflection or an extension of the writer's personality, but that does not mean that it is somehow OK to disrespect your audience by using foul and vulgar remarks. Warm and inviting author introductions will always win more favor with your fans than being short and sweet with your audience.
When writing your bio page, write a clear thought using correctly spelled words and avoid using Internet shorthand and Internet slang. Writing using Internet shorthand (example: IMO instead of “In My Opinion”) interrupts the reading flow and usually is a big turn-off to most readers.
Introduce yourself to your audience by telling us about yourself. Share with your audience and fans what you enjoy doing when your not at the computer. Tell us what you like writing about and be specific, unless you write about anything and specializes in nothing.
Add a photo of yourself and not your pet, child or anything that is the replacement image of yourself. Your readers are people and people respond more warmly to a photo of the author than a photo of some other image. Why? Because, using an actual photograph of yourself is sending a sincere message that you want your audience to know who you really are.
Some publishers allows their writers to add at least one personal website that they own or belong to, so if your publisher offers this feature, then that full advantage of the opportunity and use it, if you have or belong to another website. If you write more than one blog or write for other publishers, then make sure to write the website address in the next to the last paragraph, before closing the introduction.
If a writer belongs to any club or social network that is geared towards the content that they write about, then include this information in the introduction. Many times a writer will discover that if they include a shout out to their favorite forum, social community or club, then the members of those places will show some love and visit your site.
If you want your audience to subscribe to your blog or article feed, then ask them to. Don't just expect that they will on their own, because there are still many people who are not aware that they can subscribe to your blog or article feed. When you politely ask or remind your audience to do something, then many times they will respond positively to your request or invitation.
Remember, your bio page grants your audience a little peak into your life and depending how well you write your bio page, it demonstrates a sampling of your writing abilities. If you do not use a dictionary or spellchecker when editing your bio page, then you are in fact damaging your reputation and making a bad first impression on those who you should want to impress.
Your audience and your fans are everything, so it is very smart to think about how your audience and fans will receive you. But, that is another marketing story that we will save for the next article that I will write for you.
