Almost everyone on the internet today are bragging about "MLM training". And Yes, pretty much everyone is claiming to be an expert, or trying to look like one, at least.
What kind of MLM training do you really need?
You don't need rhetoric or another inspirational course. You don't need the book "Think and Grow Rich" recycled and rewritten by a modern marketer. You don't need another Kiyosaki concept or Brian Tracy sales tape. (yep, we admire those trainers of course, but it's time to see beyond those basic concepts and master specific, real time strategies to MLM success).
I believe the kind of training that every online networker needs can be summarized in three basic things.
Distributors should be trained about:
- Building website traffic
- Copywriting
- Expertise about duplicatable systems
Those are three things that every networker must be well trained in. If your current MLM training program doesn't have those three things, or if there are parts that are missing, you should consider looking for better resources.
Moreover, if YOU are not training your team regarding those three aspects of online business, pretty soon your downline will dwindle and lose interest because they are not seeing results in their biz. Majority of network marketing groups die out within five to six months because the uplines in the upper echelons are holding back information that will allow people in their downline to succeed. In order to succeed and maintain growth in your team, you must empower them to reach a status of independence, wherein they have expertise in their own right and doesn't need to rely on you when it comes to their marketing efforts.
Only proper, constant training can make that possible.