• Perhaps it's chocolate recipes.
• Perhaps it's vegan recipes.
• Perhaps it's low-carb recipes.
• Perhaps it's recipes for your favorite desserts.
• Perhaps it's recipes of foods that relieve stress.

You can create your own food videos. Try to make sure you show your personality, which is important on videos. What is your personal style? Before putting together your videos, study the various television chefs? Take notes of things that you think are interesting. Make your videos, remake them. Practice until you have the best series of videos.

You can ask others what they think about your videos. Make notes about their comments. How can you use their comments to improve your videos.

If you yourself are not good at this, but know another chef who would be excellent at making videos that you can publish online, contact that chef and tell them that you are interesting in making a series of videos. Perhaps you can contact several local chef. These can be professionals or people that you know who are excellent cooks who like to be on your videos.

Perhaps they have the personality, the charisma, the personal style, the X factor? Then you can be the videographer and these chefs can be the stars of your videos. They can work from their recipes and/or your recipes. You can be the producer of these food videos series. Perhaps you might also be able to show some of them on a local cable channel. If you think you have a "star" or a potential "star" then you might also send a portfolio to the Food Network.

However, online provides an excellent opportunity for you to start your career in food videos.

News Corporation chairman Rupert Murdoch posited recently that, like a generation that once began each day with coffee and the morning newspaper, today's news consumers will ingest their caffeine "online with our Web site." Noble as this sentiment is - at least he recognizes the enormous shift to the Web as the first choice for news - it is misguided.

The very appeal of the Web - that which has led to its remarkable adaptation globally - is its vast array of instantaneous news and information. To presume that news consumers will be content to open each day with a single news-driven Web portal is presumptuous at best.

The real future for newspapers (magazines, newsletters and all other kinds of printed editorial content) is RSS. The portal that news consumers will embrace is one they create themselves, populating it with customized feeds from Web sites of interest.

Prefer your international news with a European perspective? Subscribe to a BBC RSS feed. Not content to let The New York Times drive Big Media's editorial agenda? Create your own, using RSS feeds from sources you prefer and trust.

This notion of a monolithic Web resource is laughable. What Murdoch and other newspaper executives need to understand is that the genie of personal choice and customization is out of the bottle. Consumers are no longer content to let an unseen hand (or mind) tell them what the news is.

Instead, they will seek it out, defined by their own parameters, leaving behind any traditional media outlet not embracing RSS.

Big Media has a choice: broadly implement RSS, figuring out how to use it as an enhancement of their existing business models, or sit by idly as customers circumvent them.

It's not too late and no, the traditional media are not going to disappear, but the clock is ticking.